Internet Marketing and Home Working

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Like the US Gold Rush of 1849, countless people are running online each month, hoping to become financially free. And, like the Gold Rush of ’49, most are coming back with nothing to show but bumps and bruises.

It is estimated that 97% of all internet marketers never make a penny. In fact, most lose money, some lose a lot of money.

Why?

Let’s go back to the beginning…

A person needs money. Maybe they need to pay off credit card debt, buy new furniture, or make their car payment. Some are looking for more, perhaps to pay off their house, or even quit a miserable job.

They hear about all this money just sitting on the internet, waiting to provide them with financial freedom.

So they go online and search ‘make money online’ or ‘make money from your computer’ or ‘make money at home’.

What pops up?

Huge headlines…Make $100,000 In Six Months…Quit Your Lousy Job In 60 Days…Live The Lifestyle You’ve Always Wanted…and on, and on, and on. They see BMW’s parked in front of a beautiful mansion, and big smiles on everybody’s faces.

They read more….Join Us, It’s Easy, We’ll Give You A Website To Build Your Business…Only $67…Hurry, We’re Making This Fantastic Opportunity Available To Only 27 More Lucky People.

The unsuspecting newbie joins expecting to be financially free in a matter of weeks, receives his/her affiliate website and starts advertising. But…nobody joins. So the newbie talks to his/her sponsor, the sponsor says you just need to do more advertising. Still nobody joins.

Now the sponsor says you really need to sign up for the $2500 mentoring program.

So the unsuspecting newbie moves on to another opportunity and the scenario repeats itself again and again and again.

What went wrong?

Let’s look at the reality of the situation.

To become a successful teacher, engineer, nurse, banker, or construction worker, education and training come first. There is knowledge to be gained and skills to be developed. If you want to be a surgeon, you can’t just step into an operating room, ask for a scalpel and start cutting.

The same holds true with internet marketing. You can’t simply log on to the internet, push a few buttons and expect millions to start rolling in. There are internet marketing principles to be learned and skills to be perfected.

This training is not complex and the skills are not hard to perfect, but they are necessary, if you want to make money online.

Once you perfect these skills and apply what you have learned, then yes, you can achieve financial freedom working online.

You need education and training in two areas:
1) technical (website creation, etc.) and,
2) online marketing (creating a sales funnel).
Understanding these two subjects is crucial to your internet marketing success.

There are many excellent online marketing training programs. Some will educate you in all phases of online marketing, some will train you in specific areas.

So first, you need to decide which area of online marketing you will specialize in…niche marketing, affiliate marketing, develop your own product, etc.

Now, put your marketing plan together.

For one phase of your marketing plan, you’ll need to drive traffic to your website. It’s best to start out with free traffic. Then, as your income climbs, you can move into paid traffic.

Do not be intimidated by online marketing. Simply learn the principles and skills, then apply them. Millions of people have achieved financial freedom through internet marketing, you can too.